Eaze
Corporate Communications Lead (Fractional)
December 2024 — April 2025
As Fractional Communications Lead at Eaze Technologies, I was contracted to lead and support crisis communications strategy during a high-profile national business relaunch. I was responsible for selecting and briefing journalists, coordinating executive interviews, and co-writing press releases in collaboration with executive leadership.
I also monitored real-time media and social sentiment through custom social listening workflows, developed multi-channel communications playbooks, and provided ongoing sentiment insights to leadership to support effective reputation management and brand positioning.